Survey Apps allow merchants to gather feedback and insights from their customers in order to improve their products and services. These apps can be integrated with a merchant's store and allow them to create and send surveys to their customers through email, social media, or on their website. Survey Apps can be used to gather a variety of information, including customer satisfaction, product feedback, and demographic data. This information can be valuable for merchants looking to improve their business and better understand their customers. Survey Apps can also be a useful marketing tool, as they can help merchants to gather insights into customer preferences and behavior. Overall, Survey Apps can be a powerful way for merchants to gather valuable feedback and insights from their customers.